Recipes

Recipes V2: Next-Generation Automation for Amazon Ads

Recipes Overview

Recipe Metrics and Properties

Conditions and Rules

Trigger actions automatically based on live performance, structure, or custom targets.

Boolean Logic

Use AND, OR, and NOT operators to create precise, multi-layered automation conditions.

Use of Parentheses

Combining Multiple Rules

Learn how to build complex logic by linking multiple rule conditions together.

Comments

Add inline notes to your rules or formulas so teams understand what each part does.

Validation Messages

Create New Recipe

Import Recipes

To streamline your advertising efforts on Amazon, you can import custom or pre-designed recipes into Merch Jar. These recipes help automate tasks and optimize your ad campaigns.